Discover the latest digital trends in online marketing and technologies used in higher education
Welcome to the UMass Marketing, Communications, Web, and IT Digital Conference. This virtual conference is open to all UMass employees whose work overlaps with digital outreach on the Web, social media, and other technologies.
The annual conference is a professional development opportunity and a chance to connect with your counterparts across the five campus system and the Office of the President. In 2026, topics that were covered included digital marketing and communications, accessibility, user testing and more. You may view the conference schedule here.
The conference was held on Wednesday, April 1, 2026 and is sponsored by the University of Massachusetts Office of the President Communications and UITS departments. The next event is tenatively scheduled for March or April, 2027.
Virtual Attendees
The conference is available via Zoom. The events are recorded and made available to registered attendees.
Registrants have access to the conference recordings.
Questions?
Questions may be directed to Ron Agrella of the UMass System Office at ragrella@umassp.edu.